Basement Logo

NEWS | 2017

The Basement Wins Creativity International Awards for Precise Path Web Site and Conner Prairie Television Campaign

May 10, 2010 | Jacob Leffler

Indianapolis, IN – May 2010 – From their design studio at the former Fort Harrison, the talented team at The Basement is racking up more awards for exceptional work. The 40th Creativity International Awards is recognizing The Basement for the work done to promote robotic lawn mowers for Precise Path and the animated TV commercials created to promote Conner Prairie Interactive History Park.

Headquartered on the northeast side of Indianapolis, The Basement is a digital design studio that builds tailored user experiences for mobile, desktop and TV. They deliver multi-channel digital projects for some of the world’s top agencies and brands.

The Creativity International Awards program drew hundreds of entries that were received from all over the world. Entrants into the competition represent 16 countries, four Canadian Provinces and 23 U.S. states. Judges determined that The Basement’s work for Precise Path, Conner Prairie, and for The Basement itself to be outstanding examples of creativity and design:

– The Basement created an experience rich web site for Precise Path that demonstrates the capabilities of the robotic lawn mowing system. The site wins a Gold Award in the design contest.

– The Basement developed an animated TV commercial for Conner Prairie, highlighting the latest attractions that has helped the northside attraction to re-brand itself as an interactive history experience. In the category of Consumer TV, the ad wins a Silver Award from Creativity International.

– And for its own web site and a capabilities video designed to show prospective clients what The Basement can do, the firm won “Best of Category” Platinum recognition.